Social Media

Let us help you land your perfect job using social media.

Something you're already using every day can get you a job. 

Everyone has become used to posting, tweeting and status-updating in their personal lives but what about using social media to land that perfect job? Throughout these pages we will take a look at what social media is, how to keep an eye on your digital footprint and some basic online do’s and don’ts.

Firstly, what is social media?

Social media is a type of channel which is dedicated to interaction, content sharing and collaboration. Different types of social media include forums, blogging, wikis and social networks. Social is taking over how people interact online and will continue to become more and more popular.

Why could social media help in your job hunt?

The search for talent is more important than ever and recruiters are investing more in social recruitment to find this talent.  As a result of this, the need to improve your social media is super important and we are here to help.

Worldwide social network users exceeded 2 billion back in August.

Before you start...

Remember, the internet is permanent and that could come back to haunt you at that all important interview. With that in mind, we've pulled together a few simple do's and don'ts to get you started when using social media to find a job. 

The do's

  • Start following local recruiters, businesses and job sites that relate to the industry that you're interested in working in.
  • If there's a company or business that you're really interested in, follow them too - and try and engage with them through conversations.
  • Share great content that your network will find useful and enjoy.
  • Keep your accounts up-to-date. You should post daily, if possible but shouldn’t post just for the sake of it.
  • Always remember who you are talking to. Share the right information with the right people on the right platform.
  • Shout about your accomplishments, articles you’ve written and work that you’re proud of.
  • Engage with people, past and present but also future. Never be afraid to join in the right conversations - it's a social network for a reason! 
  • Make sure you understand and set the appropriate privacy settings.

The don'ts

  • Start an account and never update it.
  • Share too much information, especially information of a personal nature - people don’t care what you’re having for breakfast!
  • Overlook proofreading your posts. Any public writing may be seen by an employer and should be treated as writing your CV would.
  • Forget that once you post something it is then out there and anyone can see it.
  • Criticise your current employer, colleagues, partners or competitors - it sounds simple but does happen! 

Your digital footprint

A digital footprint is the information that is visible/ left behind by a user online as a result of their input.

Whether you have just met somebody, applied for a job or are 'that' employee that gets the same bus on a morning, you can count on being Googled. Employers nowadays do Google potential candidates when recruiting, so make sure what's online about you is suitable for an employer. Before making yourself aware to an employer using any form of social media, you need to be aware of your digital footprint. You have control of your digital identity and should take advantage of this to make a positive impression.

 

Here’s a few pointers to get you started:

  • 1Image

    Always use appropriate profile photographs - avoid selfies or photos of a night out if you're using a social media site to job hunt.

  • 2Privacy

    You can determine who can access your profile and see your information - this isn’t just to stop your Mam having a look.

     

  • 3Your impact

    What you discuss online is visible - don't post about somebody that's sitting next to you... Or your boss! 

  • 4A consistent profile

    Match your online profile with your offline CV. This is especially essential if you're using a professional network such as LinkedIn.

  • 5Personal versus professional

    What does your network say about you? Personality is important but should always be appropriate.

     

    55% of recruiters reconsider job candidates after seeing their social profiles.

    Let's talk platforms

    We know that social media is important and can help you get a job but which platform is right for you? Let’s take a look at the big hitters, their basics and how you can use them to find a job.  

    Want to go social but need help? Book an appointment with us.